Now, That's What I Call Business.

Join me as I build a new ethical business, using all the know-how I gained from founding & growing Ethique.

CURRENTLY ON HIATUS. All old episodes still available.

Let's chat ethical business and how you can grow yours, as we build Incrediballs.

Our most popular episodes

Episode :

It's Brooke from Sharesies. Let's chat changing the world through investment.

This week I am talking to the incredible Brooke from Sharesies, a platform that is changing the investment game.

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Episode :

If women-led startups outperform their male counterparts, why do we only give them 2% of investment...?

Despite the fact that statistics show just how successful women led business can be, investment in them is pitifully low and if we don’t change the status quo, that is probably not going to change.

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Episode :

Five reasons most businesses fail... So you don't make these mistakes!

Let's talk about failure in business! Why does it happen? How can I avoid it? This episode will cover these questions and pinpoint the 5 main reasons that businesses fail.

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Episode :

Should you build a personal brand? And if so, how do you do it?

Personal brands can be difficult to master. Why do people need them? Should you have one? How do you go about curating yours? Let's get into it!

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Episode :

Let's chat beer, brand, community (and algae...) with Oscar McMahon from Young Henry's!

Let's chat all things business and sustainability with Oscar McMahon, the cofounder of Young Henry’s

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Kia ora!

I'm Brianne West

Founder & CEO of Incrediballs
‍
Founder & Former CEO Ethique

I'm the founder of Ethique, the beauty brand that made shampoo bars popular (yes, I'm claiming that) and now I'm growing Incrediballs to revolutionise the drinks industry without the waste. I started Business, but Better and Insprie to help other founders start and scale their world-changing ethical adventures too. With a track record that includes the EY Young Entrepreneur of the Year award, and NZ Hall of Fame, I'm all about turning business into a force for good – balancing profits with a deep care for our planet and its people. And when I'm not diving into business, I'm literally SCUBA diving underwater, restoring nature on my lifestyle block, or managing my own mini-zoo of 65 animals – never a dull moment!

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Some of our reviews

Absolutely Love it!

Absolutely love it! I'm so impressed by this already - so exciting to be a part of the journey, and I love the fun, exciting tone and no nonsense delivery. Can't wait to buy the finished products!!!

David (Via Apple Podcasts)

So helpful

Thank you for putting this together, you might not realise but this helps so much and is such a good listen on the way home. Thank you!

Anna

Love the honesty

I love your honesty! And your pace - I don't have to listen on 1.5x speed like I do so many others. Thank you for so much useful value.

Jennifer

Join me as I build a new ethical business, using all the know-how I gained from founding & growing Ethique.